BFSI insights

BBVA and OpenAI collaborate to transform global banking

Published 12 Dec 2025 ยท OpenAI
OpenAI preview

Key figures & insights

  • BBVA deploys ChatGPT Enterprise to all 120,000 employees globally
  • Multi-year AI transformation programme with OpenAI covers customer interactions and operations
  • Partnership aims to build AI-native banking experience across BBVA's operations

Implications

  • Large-scale enterprise AI adoption in banking accelerating beyond pilot programmes
  • Traditional banks investing heavily in generative AI for competitive advantage

Required action

  • Monitor BBVA's implementation results for enterprise AI deployment best practices

About the authors

  • Author information not available. Published by OpenAI